Brand Identity, Digital Design & Creative Direction
A selection of branding, presentation design, web design and digital campaigns developed across healthcare, education and commercial sectors.
Brand Identity Design / Presentation Design / Social Media Design / Web Design / Illustration / Creative Direction
Through design, branding, and original artwork, I help transform ideas into meaningful visual experiences that connect with people and leave a lasting impression.
CLEAR / CLEARnotes
CLEAR is a UK-based consultancy supporting NHS organisations through transformation, workforce redesign, and innovation programmes. As part of this work, CLEARnotes was developed in collaboration with 33N to explore the use of AI-powered tools for meeting capture, insight generation, and decision support.
My role involved creating visual communications, presentation design, digital assets, and branding materials that translated complex healthcare and technology concepts into clear and engaging experiences for stakeholders.
Role
Graphic Designer
Contribution
- Brand and visual identity development
- Presentation and pitch deck design
- Marketing and communication materials
- Social media and digital campaign assets
- User-focused visual storytelling for healthcare and AI initiatives
- Supported the visual development of an AI-powered clinical note-taking platform used across NHS organisations.
Unborderu
Unborderu was an educational language-learning platform designed to help English speakers learn Spanish through a modern, engaging, and culturally immersive experience. The project aimed to make language learning feel approachable, playful, and accessible across digital touchpoints.
I was responsible for developing the visual identity and brand system, creating a flexible design language that reflected the platform's inclusive and borderless philosophy.
Role
Brand & Graphic Designer
Contribution
- Brand identity design
- Logo development
- Colour palette and typography system
- Social media assets
- Marketing materials
- Visual guidelines and brand application
Scentelva
Scentelva was a handcrafted candle brand focused on creating atmospheric products inspired by comfort, self-care, and sensory storytelling. The visual identity combined warmth, elegance, and contemporary aesthetics to create a premium yet approachable brand experience.
The project involved building a complete brand ecosystem, from product packaging and digital content to social media campaigns and customer-facing visuals.
Role
Founder, Brand Designer & Graphic Designer
Contribution
- Brand strategy and positioning
- Logo and identity design
- Packaging design
- Product photography direction
- Social media content creation
- E-commerce and promotional materials
Let's Create Something Meaningful
Whether you're building a brand, launching a product, commissioning original artwork, or looking for creative support, I'd love to hear your ideas.
Through design, branding, and original artwork, I help transform ideas into meaningful visual experiences that connect with people and leave a lasting impression.